Make it stand out
Case Study: Jernigan & Associates
From Chaos to Clarity
– Systemizing for Sustainable Growth
Industry: Business Consulting
Team Size: 5–10
Stage: Scaling with team and client growth
Very professional and timely. The services provided were essential for my small business as we continue to grow our team and clientele. The SOPs created have also been essential in helping me to monitor and keep track of business at a more in-depth level. It has helped me streamline so many details and actions I was singularly responsible for. I would highly recommend this for other small business owners.
— Maryam Jernigan-Noesi, Jernigan & Associates
The Challenge
No Systems. No Structure. All Stress.
Jernigan & Associates, a fast-growing service-based business, found itself in a familiar but dangerous spot: scaling without structure. As the team expanded and client demand increased, the lack of defined systems began to bottleneck productivity, confuse roles, and stretch leadership thin. The business needed clear processes—not just to survive growth, but to lead it.
The Solution
Custom Operational Strategy + OBM Support = Long-Term Stability
DiaGurl stepped in as the strategic operations partner, delivering comprehensive Online Business Management (OBM) support designed to organize, streamline, and strengthen internal operations.
Key deliverables included:
Standard Operating Procedures (SOPs): Tailored to Jernigan’s workflows and client journey
Team Guidelines: Defined roles, responsibilities, and expectations to create alignment
Google Drive Infrastructure: A centralized system for all business documents and assets
Project Management Setup: Implemented a scalable tool to manage team tasks and timelines
Branded Internal Assets: Professionally designed documents and processes that reflect the company’s identity
The Results
From Reactive to Proactive Business Management
The systems created didn’t just tidy things up—they transformed the way Jernigan & Associates operates day-to-day. With clear SOPs and a structured backend, the leadership team is no longer buried in the weeds. They can now delegate confidently, track operations at a granular level, and focus on high-level business growth.